Meet the Team
Boost your video business with data-driven approach and best practices from Google and YouTube
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7 years at Google, and 6 years at YouTube, focused solely on growing YouTube channels and media company businesses without advertising spend
Grew 800+ channels in views/revenues on YouTube
Was responsible for over 3.3B views on channels every month
Top 1% of the most experienced YouTube partner managers globally
Channel Accelerator program & educational agenda lead (YouTube NextUp)
Spokesperson of the YouTube for Creators channel
C-founder of a family business with a YouTube channel at its core, built from scratch (360k+ subs)
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7 years at Google, and 5,5 years at YouTube, focused on Content Operations GTM and Product Management.
Expert in YouTube Analytics, Data, copyright, policies, monetization, and complex technical solutions.
YouTube Analytics product manager, an expert in social media measurement and optimisation
Supported XX+ partners across EMEA from MCN, traditional media, music, gaming, kids, and many other verticals.
Released a tool helping creators build data-based pitch decks Media Kit and migrated 50M+ creators to the new YT Creator Studio.
The face of the official Creator Insider channel.
VidCon Speaker.
Built a 7.5k+ member community for tech professionals on Telegram
What we offer
Starting on YouTube
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Hire an expert to be with you and coach you on each step. The best way to manage your channel and to get the best in-house knowledge under expert supervision.
Business assessment
YouTube 101 training: essential YouTube knowledge
Competitive Overview
Content plan assessment
Production per video: Video production overview, Video Optimization, Sales funnel optimization
Weekly calls and consultations
Monthly Analytics overview and reporting
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In-depth video call to address specific questions.
Consultation based on pre-submitted questions or real-time inquiries.
Established Channels
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A video call where you can ask any questions you may have.
Consultation based on pre-submitted questions or real-time inquiries.
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Subscription-based, on-demand text and phone consultations with YouTube experts.
A response to any questions 360 around YouTube and the process of YouTube management you may have via a text, a voice message, or a phone call.
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On-call support and a monthly audit of your channel that allows you to reflect on the progress and understand the changes and optimization opportunities.
Monthly or quarterly reviews (based on your needs) based on the best practices straight from Google and YouTube
An overview presentation made according to the best practices of these companies. Requires several hours of work for an experienced person and usually takes several days for an in-house YouTube Analyst to complete.
Up to 2h call with a presentation & Q&A. A call can be used for a general Q&A as well, outside of the presentation
On-call package included.
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A step-by-step strategy that can be implemented on your channel.
An in-depth Competitive Research.
A brainstorming session with your team to get the creative ideas from your minds.
A content strategy based on topics and formats that have the highest potential to break through.
Delivered in the form of a Kanban, a presentation, or a mindmap (or all three).
A presentation and a consultation.
Includes video formats, topics, scriptwriting techniques, thumbnail guidance, full video optimization guidance, and sales funnel guidance.
Team Hiring and Training
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Assistance in hiring key roles such as thumbnail designers, scriptwriters, producers, or entire production teams.
Filling in the gaps in your team or assembling a team for you.
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A 3-hour workshop for the team with a Q&A, allowing you to have the full team inspired and onboard with the goal of organic YT growth.
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Analytics workshop from the YT expert to drive organic growth and leverage the power of the algorithm.
Production
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Specializing in luxury real estate, hospitality, modern art and finance
End-to-end (ideation to upload) video and social media assets production
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Access to creatives, producers, project coordinators, scriptwriters, video editors, thumbnail designers, and channel administrators.
Graphic and website design, animation.
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A trusted team manages your social accounts end-to-end.
Contact us.
alina@verbetcetera.com
3rd Floor, 86-90 Paul Street
London, England, EC2A 4NE